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Hallmark Data Partners with ePublishing to Integrate Tech

first_imgHallmark Data Systems, a b-to-b focused fulfillment bureau, has partnered with ePublishing, a cloud-based enterprise publishing technology provider to integrate audience data services. The partnership will offer a new platform-level solution that combines Hallmark’s demographic audience data tech with ePublishing’s behavioral data collection capabilities.The partnership is a direct acknowledgement of the growing need of merging the various forms of customer data—particularly in integrating behavioral, purchasing and engagement metrics at the customer level.Fulfillment companies in general have been much more open to third-party partnerships as publishers have begun to drive more data collection efforts and are looking for ways to connect that information with specific customers. And with bottom-up, made-from-scratch development efforts that are costly and difficult to produce quickly, fulfillment providers are often looking to partner with tech expertise that’s already in the market.Key to that data collection is the ability to store it in a single repository, and both companies say that this new solution is a data-level integration that will populate Hallmark’s Illume database.According to a spokesperson, the combined service will be sold by each of the companies.last_img read more

The Wilmington Insider For September 26 2018

first_imgWILMINGTON, MA — Below is a round-up of what’s going on in Wilmington on Wednesday, September 26, 2018:Happening Today:Weather: A chance of showers and thunderstorms, mainly after 8am. Patchy fog before noon. Otherwise, mostly cloudy, with a high near 77. Light south wind increasing to 8 to 13 mph in the morning. Winds could gust as high as 25 mph. Chance of precipitation is 30%.At Wilmington High School: The Wilmington School Committee meets at 7pm in the High School’s Large Instruction Room. Read the agenda HERE.In The Community: The Wilmington Police Department offers safety seat installs at the Wilmington Public Safety Building (1 Adelaide Street) every Wednesday, from 10am to 2pm. No appointment is necessary, but calling ahead at 978-658-5071 is recommended. Learn more HERE.In The Community: The Friends of the Wilmington Memorial Library’s Book Store Next Door (183 Middlesex Avenue) is open from 10am to 4pm. All books are $2 or less!  Every penny of every sale benefits the Wilmington Memorial Library. Learn more HERE.At The Library: Wednesday Baby Times at 9:30am. Well Read Wednesday Book Group at 10am. Preschool Storytime at 10:30am. Tech Help Drop-in at 2pm. Crafternoon: Chocolate Chip Cookie Squishies at 3:45pm. Read To Prince, 5pm-6:30pm. [Learn more and register HERE.]At The Senior Center: SBF Exercise at 9:45am. Special Exercise at 11am. Line Dancing at 1pm. Cards at 1:30pm. Fun Singers at 3pm. [Learn more HERE.](NOTE: What did I miss? Let me know by commenting below, commenting on the Facebook page, or emailing wilmingtonapple@gmail.com. I may be able to update this post.)Like Wilmington Apple on Facebook. Follow Wilmington Apple on Twitter. Follow Wilmington Apple on Instagram. Subscribe to Wilmington Apple’s daily email newsletter HERE. Got a comment, question, photo, press release, or news tip? Email wilmingtonapple@gmail.com.Share this:TwitterFacebookLike this:Like Loading… RelatedThe Wilmington Insider For October 17, 2018In “5 Things To Do Today”The Wilmington Insider For March 21, 2018In “5 Things To Do Today”5 Things To Do In Wilmington On Wednesday, August 28, 2019In “5 Things To Do Today”last_img read more

Ranbir Kapoor Rocks Trendy Look at Philips Event Turns Brand Ambassador PHOTOS

first_imgPhilips, India’s leading lighting company, has announced Bollywood actor Ranbir Kapoor as its brand ambassador. The “Besharam” star will endorse Philips’ range of LED Lighting solutions.The 31-year-old was at his stylish best in a black leather jacket, dark pants and trendy sneakers at the Philips press meet. He went down on his right knee with a Phillips product as if he was about to propose to his girlfriend.Philips Lighting is reviving the iconic song “Saara Zamana Haseeno Ka Deewana” through a contemporary music video featuring Ranbir in a dynamic suit adorned with LED lights. The video and the television commercials based on “Philips LED – See What Light Can Do” slogan will be aired from Friday onwards.”Endorsing India’s No.1 Lighting brand Philips is a great opportunity, and I am privileged to be associated with this power house of innovation. Philips is a brand that delivers innovation that matters to you and me. I am thrilled to be associated with LED Lighting technology which is not only NextGen but is also environment friendly. I personally believe in LED lighting, which is clearly the future of lighting,” said Ranbir at the press meet.”Given that LED Lighting technology is relatively new, consumer awareness of the benefits associated with it is low. As industry leaders, we need to drive the conversion from conventional lighting to LED Lighting, which is clearly the future of Lighting. We aim to achieve this by building mass appeal through an impactful campaign that makes people sit up and take notice,” said Nirupam Sahay, President, Philips Lighting India.”Having Ranbir as the brand ambassador allows us to communicate the benefits through a medium that resonates most with Indian consumers, and he is best suited to bring the dynamic nature of the category to life,” he added. Ranbir KapoorVarinder Chawla Ranbir KapoorVarinder Chawla Ranbir KapoorVarinder Chawla Ranbir KapoorVarinder Chawla Ranbir KapoorVarinder Chawla Sumit Joshi, Head -Marketing, Philips Lighting India, Brand ambassador Ranbir KapoorVarinder Chawla Sumit Joshi, Head -Marketing, Philips Lighting India, Brand ambassador Ranbir KapoorVarinder Chawlalast_img read more

Lithium to be extracted from geothermal waste

first_img(PhysOrg.com) — A technique developed by a Californian company, Simbol Mining, will enable the valuable mineral lithium, widely used in high-density batteries, to be reclaimed from the hot waste water produced by a geothermal power plant in California. The consumption of lithium has been increasing globally, and is predicted to triple by 2020 as lithium battery use increases, electric cars become more widespread, and as more batteries are used to store electricity produced by solar and wind sources.The traditional sources of lithium are soil and brine dried in salt ponds, especially in Chile and Bolivia, but the waste water produced at the geothermal power plant, which can be millions of gallons a day, is equally rich in lithium. Extracting the lithium from geothermal waste water is easier than extracting from brine, and less water-intensive than extracting from soil, and the process has a smaller environment footprint because the water has already been extracted to generate electricity. The geothermal plant is built on top of the San Andreas Fault at the Salton Sea in southeastern California, around 80 miles east of San Diego. The plant is one of a cluster of geothermal plants that draw hot water at up to 360C from underground to the surface to produce the steam that drives electricity-generating turbines. The hot waste water produced in the process is salty and rich in silicates and minerals such as lithium.The presence of silicates presented problems in the extraction because they tend to clog equipment, but Simbol now uses a technique developed in the Lawrence Livermore National Laboratory in Livermore, California to remove the silicates from the waste by precipitation and filtration. The filtered water is then passed over a chemical resin that draws lithium ions from the solution to form lithium chloride, and then the remaining solution is returned to the ground. Lithium chloride is not a suitable form for shipping, so sodium carbonate is added, and the mixture forms lithium carbonate, which is easier to transport.The extraction process is partially driven by the heat of the waste water, which means the environmental impacts are fairly minimal, according to geologist Michael McKibben of the University of California at Riverside.Simbol Mining has tested the process fully and is now constructing a pilot plant, which is expected to produce around a tonne of lithium per month. If the pilot is successful, more ambitious plants will be built. Chief Executive Officer of Simbol, Luka Erceg, said he also expects the method to be used to extract other minerals such as manganese and zinc, since the Salton Sea is rich in minerals having, as Erceg said, “half the periodic table” in the water.Simbol Mining’s project has been aided by $6.7 million in funding from Firelake Capital and Mohr Davidow Ventures.More information: www.simbolmining.com/© 2009 PhysOrg.com Researchers power up new lithium battery for hybrid cars Lithium ingots with a thin layer of black oxide tarnish. Image: Wikimedia Commons Explore further Citation: Lithium to be extracted from geothermal waste (2009, December 14) retrieved 18 August 2019 from https://phys.org/news/2009-12-lithium-geothermal.html This document is subject to copyright. Apart from any fair dealing for the purpose of private study or research, no part may be reproduced without the written permission. The content is provided for information purposes only.last_img read more

Fuelinjection System That Delivers 64 Miles Per Gallon

first_img Pint-sized car engine promises high efficiency (PhysOrg.com) — The best hybrid cars of today can only deliver about 48 miles per gallon. By using this newly developed fuel injection system a test vehicle was measured at achieving 64 miles per gallon in highway driving. This is approximately a 50% increase in fuel efficiency in a gasoline engine. More information: Transonic Combustion: www.tscombustion.com/ Explore further The fuel injection system was developed by a startup company Transonic Combustion and their goal is to increase fuel efficiency of existing gasoline engines. The cost for this ultra-efficient system would be as much as high-end fuel injection systems currently on the market today.By heating and pressurizing gasoline before injecting it into the combustion chamber places it into a supercritical state that allows for very fast and clean combustion. This in turn decreases the amount of fuel needed to run the vehicle. The gasoline is also treated with a catalyst to further enhance combustion.What makes Transonic’s fuel injection system different from a direct injection is that it uses supercritical fluids and requires no spark to ignite the fuel. The supercritical fluid mixes quickly with air when it’s injected into the cylinder. The heat and pressure, in the cylinder, alone is enough to cause the fuel to combust without a spark.Ignition timing happens just when the piston reaches the optimal point, so that the maximum amount of energy is converted into mechanical movement of the engine.Proprietary software has also been developed by Transonic Combustion that allows the system to adjust the fuel injection precisely depending on engine load. Transonic Combustion is currently testing their new fuel injection system with three automakers. One key concern is the life of the engine when it’s subject to high pressures and temperatures. The company plans to manufacture the system themselves and not license the technology. Transonic Combustion plans to build its first factory in 2013, and place the technology into production cars by 2014. © 2010 PhysOrg.com Citation: Fuel-injection System That Delivers 64 Miles Per Gallon (2010, March 10) retrieved 18 August 2019 from https://phys.org/news/2010-03-fuel-injection-miles-gallon.html The new fuel-injection system is placed into this sports car which weighs approximately the same as the Toyota Prius hybrid and has similar aerodynamics. The new fuel injection system gets better gas mileage than the Prius hybrid. Credit: Transonic Combustion This document is subject to copyright. Apart from any fair dealing for the purpose of private study or research, no part may be reproduced without the written permission. The content is provided for information purposes only.last_img read more

Documentary calls for healthcare system to be transfriendly

first_imgKolkata: The denial of basic healthcare to transgenders has been brought to light through a documentary “Beyond Blue and Pink” that seeks to promote dialogue and discussion towardsA creating a trans-friendly way of accessing West Bengal’s healthcare system. The members of a city-based NGO, Civilian Welfare Foundation, Indrani Kar and Shuvojit Moulik, had undertaken a study titled “Basic Medical Facility for transgenders-a crucial step towards improving public health” in 2014. Also Read – Heavy rain hits traffic, flights They came across the plight of many members of the community, and thereafter filmed the documentary to reach out and sensitize a larger audience. One of the directors of the documentary, Debgopal Mondal, who himself is a part of the LGBT community, mentioned that there was a lot of talk on Article 377, rights of the community and choice of partners, but while making the film he realised that the real issues of the transgenders were not being highlighted. Also Read – Speeding Jaguar crashes into Merc, 2 B’deshi bystanders killed For instance, there is lack of trans-friendly public urinals. “The whole system is running on a binary mindset, anything different or outside the box is challenged and resisted,” said Abhirupa Kar of Civilian Welfare Foundation. Transgenders are subject to ‘trans-phobia’, discrimination, harassment and mockery even during getting basic treatment in West Bengal and other parts of India. “I have witnessed doctors being intolerant, insensitive and callous due to which the people like us (transgender) are becoming scared to visit the doctors. As we face constant discrimination, we are not at at mental ease and as we are deprived of basic physical treatment, the ailments are aggravating,” said Anurag Maitrayee, a city-based gender activist. “In our society, we are taught to hold guns but not hands. The documentary made me feel that the things shared are about me and I could relate to it,” Maitrayee added after watching the film on Friday. According to psychiatrist Madhurima Ghosh, the constant denial of even the basic rights results in anxiety, depression and other mental disorders. “Sensitisation of parents is important; it can only be done once a psychologist is able to able build rapport with them. We cannot directly do it as the stigma is deep-rooted,” said Ghosh, who is attached to AIIMS, Delhi. She said the Indian Psychiatric Society (IPS) will conduct inclusive workshops to sensitise the medical practitioners, psychologists and common people. People need to stop terming the third genders as being ill. Even parents are misled by the healthcare system. “My parents took a lot of trouble to cure me at first, showed me to various doctors, took me to Vellore as well,” says Sourabh Das, a transgender at Amitie Trust. “Even doctors in Vellore did not know about transgenders and I was given electric shocks and even put in an asylum to be cured. Now my mother understands that this is not abnormal or a disease and she participates in workshops to understand it more,” added Das.last_img read more

TMC councillor shot at in Burdwan BJP hand suspected

first_imgKolkata: A former Trinamool councillor was shot at on Monday night at Kalabagan area in Burdwan. It was alleged that the accused persons are supporters of the BJP.According to sources, on Monday night, former councillor Md Selim was returning home from a Trinamool party office on a motorcycle. Two BJP supporters identified as Krishna Singh and Ajay Singh were following him from the TMC office. Near Kalabagan area, when one of them was about to fire at Selim, some local residents saw them and alerted Selim. Also Read – Rs 13,000 crore investment to provide 2 lakh jobs: MamataSensing danger Selim stopped his motorcycle and got down. But till then one of the accused persons had already fired two bullets at Selim. But, as he got down from the motorcycle, both the bullets did not hit Selim. When local residents started shouting, Krishna and Ajay quickly escaped from the scene. Later, Selim along with other Trinamool leaders went to Burdwan Sadar police station and lodged a complaint against the duo. After initiating a case in this regard, the police went to the homes of the accused to arrest them but the officers found that they were absconding. Also Read – Lightning kills 8, injures 16 in state The police have also recovered a live bullet from the spot. It is suspected that while fleeing the spot, the bullet was accidentally dropped. Selim said the BJP is well aware that they would not win the Lok Sabha Elections. Thus they are trying to create an unstable situation to scare the voters as well as the Trinamool supporters and workers. Till Tuesday night, none of the accused persons could be traced. The police have initiated an extensive search operation to nab the accused persons.last_img read more

Huge crowds gather in downtown Toronto for Raptors parade

first_img Monday, June 17, 2019 Huge crowds gather in downtown Toronto for Raptors parade By: The Canadian Press TORONTO — Jubilant Raptors fans decked out in the team’s gear cheered and chanted as a parade starring the newly crowned NBA champions began in Toronto on Monday, the first such celebration in more than two decades.Crowds packed the route and the square outside City Hall where the march was to end this afternoon. Team players smiled from open top double-decker buses, some splashing gathered fans with champagne, as they moved slowly down the route.Ma Fuzzy x @Drake #WeTheNorth | #NBACHAMPS2019 pic.twitter.com/gVRvMqZtiu— Toronto Raptors (@Raptors) June 17, 2019At one point, Kyle Lowry, the longest-serving member of team, was seen hoisting the Larry O’Brien Championship Trophy while some of his teammates smoked cigars.Many fans said they decided not to go to school or work so they could attend the massive celebration.Cypher Sabanal, 15, said his mom let him skip school to attend the parade and rally.“I actually have exams this week but being here is worth it,” he said, adding that he’s been a Raptors fan his whole life.John Moreira said he decided not to go into work so he could be part of the moment.“I told my boss I wanted to be at the parade and he said there wasn’t much he could do if I called in sick so that’s exactly what I did,” said the 31-year-old. “I’m looking forward to seeing the whole team. They all work so hard and deserve all the fans being out here.”More news:  GLP Worldwide introduces first-ever Wellness programsRJ Salvador said he was “hyped” to be part of the massive celebration.“I’m so happy to be here,” said the 28-year-old, who happened to have the day off. “I haven’t seen anything like this happen in the city before so it’s great to be apart of it.”Some in the crowd had camped out all weekend in the hopes of nabbing a prime spot along the parade route or at Nathan Phillips Square, which was overflowing with people by 8 a.m. Even before the parade began, Toronto police posted on Twitter asking fans to go watch elsewhere.Wow! #WeTheNorth pic.twitter.com/iXlK3mvYWA— Toronto Raptors (@Raptors) June 17, 2019Parents with strollers tried to make their way into the dense crowd of fans, but some gave up. Across the sea of red shirts, some fans held up signs and enlarged heads of their basketball idols like Kawhi Leonard and Fred VanVleet.A car carrying coach Nick Nurse was mobbed.Prime Minister Justin Trudeau will be among those celebrating, making a brief visit to Toronto for the event.Ontario Premier Doug Ford is expected to watch the festivities from Nathan Phillips Square. His press secretary said Ford wants the day to be about the fans and players, not politicians.More news:  Apply now for AQSC’s agent cruise ratesMayor John Tory declared Monday “We The North Day” in Toronto, after the NBA champions’ slogan. Dressed in his now-famous black-and-gold Raptors blazer, the mayor urged all fans to come celebrate the team’s historic win.“To all employers out there, please let your staff go to the parade. I tell you, if they’re Raptors fans, they’re going to work twice as hard when they get back to the office,” he said.An hour-long rally will follow the parade at Nathan Phillips Square, the large public square in front of city hall, complete with a fly-by from the Royal Canadian Air Force’s Snowbirds demonstration team.Meanwhile, GO Transit said it was setting up a designated spot at transit hub Union Station’s lost and found for any children who may get separated from their group or family.Raptors fans are ready for this parade to begin #Toronto #Raptors #wethenorth #WeTheNorthDay pic.twitter.com/eDjFc6rLIv— blogTO (@blogTO) June 17, 2019The last time the city held a sports celebration of this magnitude was after the Toronto Blue Jays won the World Series in 1993. That parade saw fans climbing trees and statues on city streets to catch a glimpse of a team that included Joe Carter and Roberto Alomar. Share << Previous PostNext Post >> Tags: NBA, Torontolast_img read more